ProActive Content Marketing Gold Coast, Brisbane, Sydney

Proven ProActive Content Marketing Method

After 20+ years in the marketing game, our Founder Chris Hogan has developed, stress tested and achieved repeatable results for MeMedia and our clients using the ProActive content marketing method.

Content marketing is the creation of marketing assets such as informative copywriting, engaging video, online brochures, and advertorials to attract and convert your ideal clients. Rather than pushing products or special offers, our content marketing works by offering high-quality, targeted material that is first and foremost helpful and useful - positioning you as the thought leader in your industry.

Building ProActive Brands on Purpose

Purpose, Research, Opportunity, Audience, Content, Turn On, Ignite, Verify & Validate, Evolve.

In other words, helping you achieve smooth, reliable, sustainable growth by building a profitable brand 'on purpose'; one that holds real-world value for people and the planet.

Marketing Strategy

We understand that creating a marketing strategy doesn't sound very exciting, but trust us, executing it is incredibly fun.

You learn a lot from executing marketing campaigns, but you can also burn a lot of time and money without the right preparation. Think about if you were to dive right in without any reason, cause or purpose behind your marketing. Without any market research or knowing your KPIs. Then you can really understand the importance of leading with a solid strategy.

"You Can't Leverage from An Unstable Platform"

Building a solid foundation from which to market is of the utmost importance. For some, this foundation will be shopping cart software. For others it might be a learning management system. For most it will be a content management system that is well structured to attract and engage your audience.

Content Creation

Where traditional marketing campaigns aim to sell a particular product or service, content marketing is the art of attracting a loyal customer-base by offering something that is of value to them. At MeMedia, we call this a “pull” rather than a “push” approach. Whilst campaign-based marketing may provide fast results, quality content is about long-term audience engagement. We’re helping businesses find a perfect balance of that is both effective and sustainable.

Copywriting/Blogging

Working at a content marketing agency means assuming the role of our customer. The team at MeMedia utilises collaborative and investigative reporting techniques to craft each and every piece of original content. We then seek approval and distribute the material via social channels, email, brochures, and advertorials .

Infographic Design

We design infographics for our clients that are both easy-to-digest and visually engaging. Infographics deliver your content in an appealing fashion and help capture audiences.

Video Production

With over 80% of web data being the consumption of video, MeMedia leverage this medium to not only increase your customer engagement but also build trust.

2D Animation

If a picture can speak a 1000 words, animation can speak a million. Communicating complex or detailed information in the form of a well scripted and animated video really gets the message across.

Asset Distribution

The blog won't read itself and the video timeline doesn't move on its own. Distribution of content doesn't always mean social media marketing is your only way to get your content out there. There are so many ways which your ideal audience could consume your content and we'd love to help make that a reality for you.